Unstoppable was a campaign developed for HURST Jaws of Life, grounded in a gritty visual aesthetic that conveyed toughness, durability, and trust. The campaign featured bold compositions, striking imagery, and assertive typography to reinforce the brand's legacy of rugged resilience in life saving tools. While contracting at the agency Wray Ward, I contributed significantly to the production design. Among all the campaigns I worked on during my time there, this one resonated most—it rekindled a sense of purpose rooted in my military background and the meaningful impact of supporting life-saving tools.